TPB wins third straight Best NTO award

1 of 4

The Tourism Promotions Board Philippines won “Best National Tourism Organization (NTO)” for the third consecutive year at the 34th Annual TTG Travel Awards 2025 held at the Centara Grand & Bangkok Convention Centre in Bangkok, Thailand.

Organized annually by TTG Asia Media, the TTG Travel Awards recognizes the most outstanding organizations and individuals in the travel industry and draws leading professionals alongside international media.

Winning “Best NTO” for the third year in a row underscores TPB’s commitment to innovative marketing, sustainable tourism practices, and strong partnerships with stakeholders both locally and internationally.

This commitment is reflected in programs such as the Philippine Travel Exchange (PHITEX), which connects global buyers with Philippine sellers, and TPB’s flagship MICE programs that elevate standards and visibility for the country’s business events sector.

The Philippine MICE Conference (MICECON) serves as a premier platform for education, networking, and destination showcasing to raise industry standards, while MICECONnect positions the country as a hub for world-class business events by directly connecting stakeholders with both local and international buyers through B2B sessions and familiarization tours.

“This award is a victory for the entire Philippine tourism industry, ” said TPB Chief Operating Officer Maria Margarita Montemayor Nograles.

“We dedicate this recognition to our tourism partners and the Filipino people whose warmth and hospitality continue to captivate travelers worldwide.

It’s a true reflection of our organization’s hard work and the passion of both our public and private stakeholders across the country.

This recognition reinforces TPB’s pursuit of excellence in elevating the Philippines’ global tourism profile through domestic programs like the Regional Travel Fair and the Community-Based Tourism Marketing Enhancement Program that open opportunities to MSMEs and empower local communities to professionalize their craft and gain visibility.

Internationally, TPB’s strong presence in major tourism fairs continues to generate billions in leads while opening high-value niches in diving, luxury, and sustainable travel.

As TPB marks this milestone, the agency reaffirmed its mission to champion an authentic Philippine tourism experience, strengthen international partnerships, and inspire travelers to discover the country’s rich culture and diverse destinations.

The 34th Annual TTG Travel Awards 2025 recognized a total of 93 Hall of Famers and winners, including Grand Hyatt Manila for Best Hotel in Manila, Conrad Manila for Best Business Hotel in the Philippines, Okada Manila for Best Meetings and Conventions Hotel in the Philippines, and SMX Convention Center for Best Convention and Exhibition Center in the Philippines.

In industry parlance, MICE refers to meetings, incentives, conferences, and exhibitions that drive high-value tourism and catalyze investments across hospitality, venues, and allied services.