Ilonggo trade fair showcases MSME innovation and heritage

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By Mariela Angella Oladive

Ilonggo heritage and creativity took center stage as the Department of Trade and Industry (DTI) Iloilo opened the 6th Artesanias de Iloilo, a weeklong trade fair running from September 15 to 21 at Robinsons Place Iloilo.

This year’s edition, themed Padàgas: Bounties of Harvest, features 100 micro, small, and medium enterprises (MSMEs) across six product clusters: bamboo (12 exhibitors), cacao (8), coffee (8), coconut (15), processed food (40), and wearables and homestyle (17).

DTI has set a sales target of PHP 3.5 million for 2025, following nearly PHP 3.9 million in recorded sales from 125 exhibitors in 2024.

Coinciding with Bamboo Month, bamboo was the highlight of the opening activities.

On September 16, artisans Ruben Mandate of KAPAWA Maasin and Segundo Esmeres of Segundo’s Bamboo Products in Guimbal led a live craft demonstration showing how bamboo can be transformed into both functional and decorative products.

Food tasting events also featured bamboo shoots as the main ingredient.

The Alimodian Bamboo Producers Association served chorizo, molo balls, and siomai, while the San Jose Reforestation Management Association from Lemery offered candy, embutido, and polvoron.

In her welcome address, DTI Iloilo OIC Director Ma. Dorita Chavez said the fair continues to showcase the strength of Ilonggo craftsmanship and entrepreneurial spirit.

“This year we gather once again to honor the richness of our local craftsmanship and genuinity,” she said.

“It reflects not only the artistry and resilience of our MSMEs but also the enduring commitment to preserve tradition and embrace innovation.”

Regional DTI OIC Director Ma. Dinda Tamayo highlighted that the fair, launched in 2019, has provided MSMEs with a venue for market testing and economic engagement.

She said the initiative helps participants practice negotiation skills, build competitiveness, and expand their entrepreneurial perspectives.

“MSMEs are always regarded as the backbone of our economy,” Tamayo said.

“Indeed, we owe it to you—job generation and daily economic activity thrive because of your contributions.”

She also urged the public to continue supporting Ilonggo products.

In addition to the main exhibits, DTI has organized daily side events including craft demos, food showcases, bamboo planting, cacao and coffee presentations, and a fashion show featuring wearable art.