Globe hosts Good Design Award PH 2024, pilots digital proceedings

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As it continues to uplift the Filipino design community, Globe recently hosted the Good Design Award Philippines 2024, driving tech adoption in the awards process as its contribution to the Philippine creator culture.

Globe played a pivotal role in the event by spearheading the digitization of the award system process, helping the awards go paperless by providing tablets for the judges during the evaluation process.

The awarding ceremony was held at The Globe Tower, Bonifacio Global City in Taguig, on June 29, 2024, in partnership with the Department of Trade and Industry-Design Center of the Philippines (DTI-Design Center).

The event gathered notable industry leaders and design luminaries such as world-renowned designer Kenneth Cobonpue, Tina Periquet of Periquet Galicia, Jowee Alviar of Team Manila, Butch Carungay of Cebu UNESCO, Reese Fernandez-Ruiz of Rags2Riches, and Emi Englis of Davao Fashion Council.

“The Good Design Award Philippines connects this year’s winners to the world. We are excited to see and support our country’s designers in introducing Philippine design to the global market,” said Crisela Magpayo-Cervantes, Globe’s Vice President of Marketing Communications, who kicked off the program.

This sentiment echoed the values celebrated during the evening, where exceptional designs aligned with Globe’s commitment to sustainability, transformation, and upliftment.

The highlight of the event was the Malasakit Gran Prix Award, presented to the First United Building in Escolta, Manila. This Art Deco landmark, originally designed by Andres P. Luna, has been transformed into a vibrant hub for creative communities, serving as a model for urban regeneration and adaptive reuse.

Another standout was the Gold Award winner, the Right to Care Card from Quezon City. This healthcare proxy document allows same-sex couples to make medical decisions for each other during emergencies, showcasing how design can enhance inclusivity and government services.

The Philippine Textile Table Swatchbook by ANTHILL Fabric Gallery also received the Gold Award for its innovative storytelling narratives and interactive features that showcase indigenous Philippine fabrics.

“This year’s awardees are indeed a reflection of the transformative journey of Philippine design as a strategic problem-solving process that drives innovation, builds business success, and leads to a better quality of life through innovative products, systems, services, and experiences,” said Rhea Matute, Executive Director of DTI-Design Center of the Philippines.

“Our designers are storytellers, changemakers, and agents of malasakit (compassion) who exhibit the resilience and creativity of the Filipino spirit,” she added.

The Good Design Award Philippines is a biennial program that recognizes outstanding design across various categories. Awardees received a commemorative trophy, a miniature replica of an Arturo Luz sculpture, the Good Design Award Philippines seal, and the opportunity to compete for Japan’s prestigious G Mark, opening doors for Philippine design to reach the global market.

The event coincided with World Industrial Design Day (WIDD), emphasizing the power of design to transcend aesthetics and functionality.