GMA Network Solidifies Digital Dominance in 2024

GMA Network further strengthens its digital leadership this year as online video viewership surges and website traffic shows impressive ranking, data from both Tubular Labs and Similar Web reveal.

According to January to November 2024 data from the global video measurement and analytics platform Tubular Labs, the Network recorded over 40 billion video views across all creator properties on Facebook, YouTube, and TikTok as of November 30.

This was ahead of ABS-CBN’s 34.3 billion video views for the same period.

In November alone, GMA had a total of almost 4.5 billion video views across various platforms with over 1.6 on Facebook, over 2 billion on TikTok, and 774 million on YouTube.

In October, GMA recorded 4.3 billion video views.

The increase in GMA Network’s video viewership in November further demonstrates its commitment to producing compelling online content that connects and engages with audiences.

GMA Network also retained its 19th spot in the Tubular Leaderboard Worldwide Rankings under the Entertainment and Media Category, and is still the highest-ranking media company in Southeast Asia in November.

Further, according to data from analytics firm Similar Web, GMANetwork.com leads from January to November 2024, tallying over 249 million page views.

For November, GMANetwork.com is the No. 1 Local News and Media Publisher in the Similar Web Top Websites’ country ranking, tallying the highest number of unique visitors and pageviews versus the other publishers.

This places GMA at the 87th ranking in the Philippines, way ahead of Inquirer.net at the 97th spot, Philstar.com at 128th.Versus last October’s ranking, GMA went up coming from the 93rd spot.

Social media was the top traffic source in terms of users for both GMA News Online and GMA Entertainment from June 1 to December 15, 2024.

GMA Network’s consistent success in the digital space underscores its commitment to providing diverse and innovative programming. As it evolves by adapting to new technologies, the Network will continue to provide diverse and high-quality content that will always resonate with audiences.