Globe 5G enhances digital Dinagyang 2026 experience

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By Joseph Bernard A. Marzan

Telecommunications firm Globe Telecom Inc. said its 5G network is enhancing the overall experience of the 2026 Dinagyang Festival by enabling faster connectivity, real-time content sharing, and easier digital access for festival-goers, content creators, and media organizations.

Dinagyang, one of the Philippines’ largest religious and cultural festivals held annually in Iloilo, has increasingly become a digitally driven event, with performances, parades, and street celebrations shared instantly across social media platforms.

Globe said its 5G technology allows attendees to upload photos and videos, livestream performances, and stay connected even in high-density areas, turning on-the-ground celebrations into real-time digital experiences for audiences beyond the city.

“Festivals today go beyond the streets and stages,” the company said, noting that strong mobile connectivity allows families, friends, and viewers outside Iloilo to take part virtually in the celebration.

Beyond content sharing, Globe said reliable mobile data helps festival-goers navigate crowded venues more efficiently by providing quick access to schedules, digital maps, ride-hailing services, and group coordination tools.

This capability, the company said, helps reduce friction during peak festival days and allows attendees to focus more on the celebration itself.

Globe also highlighted the role of 5G in supporting real-time storytelling, particularly for media practitioners, influencers, and content creators covering Dinagyang.

Faster upload speeds and more stable connections enable livestreams and timely reporting even in congested locations, where network demand typically spikes.

As younger, digital-first audiences increasingly plan and experience events online, Globe said connectivity has become an essential part of the festival ecosystem, shaping engagement from preparation through post-event sharing.

While technology plays a growing role, Globe stressed that the Dinagyang Festival remains deeply rooted in faith, heritage, and Ilonggo identity.

The company said digital platforms help extend the reach of local culture by allowing performances and traditions to be seen by wider audiences without altering the festival’s core meaning.

The 2026 Dinagyang Festival marks another year in which tradition and technology intersect, with Globe positioning its 5G network as an enabler of a more connected and immersive festival experience.

Globe Telecom Inc. is a publicly listed digital platform company providing mobile, broadband, and data services nationwide, and is jointly owned by Ayala Corp. and Singtel.

The company is listed on the Philippine Stock Exchange under the ticker symbol GLO.