Experiential hub for Philippine food and wellness products finds home at Likhang Filipino

By Elie Satuito

Amidst the complex of signature craftsmanship of the newly opened Likhang Filipino (LF) Showroom, one vibrant space dedicated to food and wellness can be found at Gallery 6.

An ode to the creative and innovative strength of traditional food and tropical ingredients, this hall is designed to immerse visitors in the unique flavor profiles of the country while discovering its vast potential in food sourcing for global markets.

Helming the multi-function exhibition, retail, and incubation facility, the Center for International Trade Expositions and Missions (CITEM), through the auspices of the Office of the President, aims to foster a stronger micro, small, and medium enterprise (MSME) community, cutting across industries toward local and foreign trade development.

Creative designer Al Caronan leads the aesthetic for ensuring the gallery’s welcoming atmosphere. Serving as a comprehensive showcase of the country’s diverse export capabilities, visitors can explore a curated selection of products across several key categories:

Philippine Food: A rich array of beverages, snacks, baked goods and confectionery, spices and condiments, grains and cereals, processed meat and seafood, fruits and vegetables, and other ready-to-eat offerings.

Health and Wellness: A dedicated corner for herbal and natural products designed for rest, healing, and mindful living, featuring essential oils, herbal teas, coffee and beverages, aromatherapy, organic/natural skincare, and spa accessories.

CITEM’s roster of food exhibitors at the said hall includes household names in Filipino homes as well as brands that have become synonymous to quality exports the world over. From traditional celebrations and grocery aisles to overseas trade fairs, gracing the shelves are products that include pantry staples Excellent and Hobe Noodles, Mama Sita’s and Cabalen RTE meals and seasoning mixes, Destileria Limtuaco, Lapid’s Chicharon, Wow Mani, as well as gourmet and specialty experts Lionheart Farms, Theo & Philo, and Ferino’s, to name a few. Adding to the more than 30 food companies are 10 enterprises offering wellness products, such as personal care lines, herbal beverages, and food supplements.

Expect hundreds of authentic, innovative, and uniquely Filipino offerings from these companies: A.A. Global OPC (Vegetari); Blue Macay Food; 1938 Francisco Food Specialties (Ferino’s); Cattleya & Rose Gourmet Foods; Daebak Korean Food Trading; Destileria Limtuaco; Dry Tech Manufacturing Corp.; Gem Foods International, Inc. (Buenas); Happy Eats (Stips and Chips); Herbanext Laboratories, Inc.; Hou Yang Food Corporation; Hueza Bakery; Innovative Packaging Industry Corporation; Jeverps Manufacturing Corporation; Kai Anya Foods International Corporation; KKK Food Corporation; Lionheart Farms (Philippines) Corporation; P.Togo Corp. (Cabalen); Marigold Manufacturing Corporation (Mama Sita’s); Miguelitos International Corporation; Orange Country Enterprise; Pasciolco Agri Ventures; PFP Habeat Corporation; Prime Global Corporation; Quirino Young Entrepreneurs Association; R.L. Foods Corp. (R.Lapid’s Chicharon & Barbeque); RPO Fine Foods Corporation; Sol’s Intalian Food; Sunshine’s Breadmart Foods Corp.; Theo & Philo Chocolate Factory, Inc.; Three Sisters Homemade Banana Chips; and Villa Socorro Farm. For health and wellness, companies include: Bising Trading Post; Daila Herbal Community Enterprises, Inc.; Natural Quality Corporation; Glorious Industrial & Development Corporation; Scents and Memories; Pure Culture; Shepards; Asiaprime Philippines; and C&C Philippines.

The Food and Wellness Gallery also houses a professional kitchen to allow real-time and collaborative undertakings in food creation, from product tastings to market promotion among culinary experts, content creators, and food enthusiasts here and abroad.

The Likhang Filipino exhibitors are also part of the upcoming IFEX Philippines this coming May 21-23, 2026 at the World Trade Center Metro Manila in Pasay City, Philippines.

The Likhang Filipino Exhibition Halls is located at the International Trade Center Complex (formerly PhilTrade), Roxas Boulevard, Pasay City. It will be open for free to the public starting on January 20. Likhang Filipino’s hours are from Tuesday to Sunday, from 10:00 AM to 7:00 PM. Visit its official website https://likhangfilipino.com.ph. For questions, email info@citem.com.ph.

The Center for International Trade Expositions and Missions (CITEM) is the export promotion arm of the Philippine Department of Trade and Industry (DTI). CITEM advances the country’s image as a premier sourcing destination for quality export products and services. 

CITEM is committed to developing, nurturing, and promoting micro, small, and medium enterprises (MSMEs), brands, designers, and manufacturers by implementing an integrated approach to export promotion in partnership with other government and private entities.